Of course any illness in significant celebrity can be a 'teachable moment' as we have seen with Randy Pausch and pancreatic cancer, Elizabeth Edwards & Betty Ford and breast cancer, Ronald Reagan and Alzheimer's dementia, Magic Johnson and HIV, Katie Couric's husband and colonoscopies, Art Buchwald and hospice, and so on. (I wonder if palliative care will ever have a celebrity champion?) This public disclosure of an illness can provide a focus for patients and families going through the same situation, but it also can bring out lots of misleading information about 'miracle cures' without any demonstrated efficacy beyond anecdote. Events like this also make such unfortunate things like celebrity death pools come to light.
A particular influence in this situation is "survivor bias", in which the people who will likely call into the radio shows or write letters to the editors are alive. The survivors of often fatal illnesses therefore skew the perceived bias of survival. Dead people don't have that ability and families may not have as much incentive to write/call in and say, "My husband had a brain tumor and died 1 month after being diagnosed." Hopefully the media will strive to keep this balance right. Dr. Barron H. Lerner wrote a book that sounds like it strikes the right balance called When Illness Goes Public: Celebrity Patients and How We Look at Medicine. He spoke on NPR this week and counterbalanced some callers with skilled firm diplomacy.
A curious and morbid observation in discussing the medical care of public figures is the focus on prognostication which conversely is commonly avoided or glossed over for 'non-public figures' with life-threatening illness. The LA Times ("Kennedy's tumor prognosis is weakened by age") and my local Kansas City Star ("A grim prognosis for Kennedy") had articles discussing general information about glioblastomas, and both focused on prognosis in the title and the article. How does knowledge of a public figure's prognosis affect us as citizens? Maybe we are treating that person as part of our own circle of family and friends since we have seen them in our lives more than some of our family or friends.


References:
Stupp R et al. Radiotherapy plus concomitant and adjuvant temozolomide for glioblastoma. N Engl J Med. 2005 Mar 10;352(10):987-96.
Athanassiou H et al. Randomized phase II study of temozolomide and radiotherapy compared with radiotherapy alone in newly diagnosed glioblastoma multiforme.J Clin Oncol. 2005 Apr 1;23(10):2372-7.
Mirimanoff RO et al. Radiotherapy and temozolomide for newly diagnosed glioblastoma: recursive partitioning analysis of the EORTC 26981/22981- NCIC CE3 phase III randomized trial. J Clin Oncol. 2006 Jun 1;24(16):2563-9.
Gaspar L et al. Recursive partitioning analysis (RPA) of prognostic factors in three Radiation Therapy Oncology Group (RTOG) brain metastases trials. Int J Radiat Oncol Biol Phys. 1997 Mar 1;37(4):745-51.